LIAG Brand Guide | Grids

LIAG Brand Guide | Grids

Our grid explained

The logo quite literally forms the cornerstone of our identity. It is the basis on which we build our layouts.

In presentations and proposals the logo is placed vertically (top down). We use the minimal whitespace around the logo for exact positioning.

From the corner of the G we then build up our grid. We created two base grids in A4 and A3 for you as a starting point, which you can download here.

The standard colour used is LIAG red, but if needed the colors may adapt to the colors of it's context.
In presentations and proposals, the logo is always placed verticaly, top down.

The corner of the G is our cornerstone..

..from which we build our grid

The cover title may vary in size, to fit in the grid

For your convenience, all basic typography, cover titles, headings, body copy, captions and such are pre defined in our InDesign grids

Always right align the cover title

The vertical positioning of the cover title is relative to it's context

Our identity is strong enough to still be recognizable when it adapts to the colours of it's context

Some layout examples of pages

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